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OUR MISSION

EVERYTHING YOU NEED TO UNLOCK YOUR FULL POTENTIAL!

OPTIMIZED is your complete solution to UNLOCKING YOUR FULL POTENTIAL! Stocked with some of the best nootropics, longevity, biohacking and functional health products in the world, we aim to provide you with all the tools, supplements, nutrition and information to assist you in becoming #OPTIMIZED!

With our ever-growing & constantly improving store, we take absolute pride in our diverse product ranges, high quality supplements and our exceptional customer service. In addition to this we have a fantastic team of professional and friendly staff members that are willing to help and assist you where ever they can, so as to ensure the best customer experience possible.

Please don't ever hesitate to get in-touch or ask us any questions you might have!

WHAT IS OPTIMIZED LIVING?

OPTIMIZED living is a personal journey towards Optimal performance (mental & physical), health and wellness, while the idea of “Optimized” might differ from person to person, the core practice remains the same. The practice of OPTIMIZED living is a deep understanding of physiology and nutrition. OPTIMIZED, living is about using science and technology to enhance your biology and environment to attain Optimal Performance (mental & physical)

THE OPTIMIZED GUARANTEE

It’s vital to us that we source and provide our customers with only the best quality products we possibly can, this is why we opt to only stock the best in the business.

PRODUCTS YOU CAN TRUST:

If we stock it, we use it, simple as that. We are here to ensure we are only providing you with the best possible products and of the utmost quality! Curated from various world-leading brands around the world, we have a wide range of premium products available for you!

FUNCTIONAL AND SUSTAINABLE:

We firmly believe in fuelling and supplementing with purpose, which is why we only opt for functional, effective and sustainable products. We only stock products that are designed with purpose and function in mind, this not only includes efficacy of the ingredients dosages and quality of the materials but the source too!

TRIED AND TESTED BY US, FOR YOU:

With so many different options available on the market it can be difficult to know where to start and where to not, which is why our team of biohackers try and test each brand or product before making the decision to make them available to you! We use our products, we love our products and so should you!

With our industry leading products and services, there is no doubt as to why we are the #1 choice when it comes to nootropics, adaptogens and smart supplements in South Africa!

ITS TIME TO GET #OPTIMIZED!